Launching a new website and starting a search engine optimisation plan for the website is very much a headache to digital marketers. There is a lot of tasks you need to complete for optimising a website for search engines. This is a time taking process, and we have to spend our valuable time on this process regularly. If you are searching for SEO checklist, you are at the right place. Here you can find SEO Basics Checklist, Keyword Research Checklist, Technical SEO Checklist, On Page SEO Checklist, Off Page SEO Checklist at one place. We’ve compiled the definitive checklist that will help you achieve SEO success this year, covering both best practises and activities that you should be aware of.
With the rise of WordPress as the default content management system for all websites, website owners around the world are looking for more efficient ways to improve their search engine optimization (SEO). However, many websites do not have a well-defined SEO plan. Instead, they resort to band-aid solutions. These remedies may work for a short time, but they are not useful or sustainable in the long run.
SEO Basics Checklist
• Verify Google Search Console & Bing Webmaster Tool
• Add google tag manager to the website
• Integrate Google Analytics to the website from Google tag manager
• Integrate Microsoft Clarity to the Website from Google tag manager
• Integrate Yandex Metrica to the website from Google tag manager
• Add SEO Plugins to the website (Rank Math, Yoast SEO, All in One SEO – Any of these)
• Create Robot.txt file (Plugin Will add this automatically after install)
• Add xml Sitemap Link to search console
• Request Index, Ensure your website is indexed (It will take time)
Keyword Research Checklist
• Identify and bookmark your competitors
• Find competitor’s top traffic-generating keywords
• Find the keywords matching for the content of your website
• Find Longtail Keyword Variation
• Create Keyword Map
• Analyse the intent of page that rank
• Analyse Frequently asked questions from public platforms
• Find the Keyword Volume and Search Difficulty and list it on google sheet
Technical SEO Checklist
• Ensure that you are using HTTPS
• Check for duplicate version of your website
• Find and Fix Crawl Error with the help of google search console
• Improve Your site speed
• Fix Broken Internal and external links
• Use CDN (Cloudflare)
• Enable Cache in Website use Litespeed cache plugin or Auto Optimise Plugin
• Optimise Images, reduce Image Size
• Use Lazy Load for Image loading
• Make sure that your website has 404 page
• Optimise it For mobile
• Check the CLS, LCP Scores
• Add Structured Data (Schema Markup)
• Use SEO Friendly URL Structure from permalink
• Check Temporary 302 Redirect
• Create 404 Page
On Page SEO Checklist
• Fix Duplicate and Missing Title tags
• Fix Duplicate meta description content
• Fix Multiple H1 Tags
• Start Title with Focus Keyword
• Optimise Meta Title and Meta description with focused keywords (Write compelling meta descriptions including your focus keyword, 150 to • 160 characters is the recommended length)
• Add Table of content in Page
• Write at least 500 Words in a page
• Optimise image alt text with focused keyword
• Check the keyword density of the content
• Add one Dofollow external link to relevant high-quality sites
• Add at least One Internal link to related articles
• Drop Focused Keyword in the First 100 Words
• Add multimedia (video, slides, infographics)
• Ensure your focused keyword in slug
• Optimise the image size in contents
• Make sure the font size is normal
• Add Comment Box in blog post section
• Post permalink structure
• Increase CTR with Schema Markup
• Make Social Sharing Buttons Easy to Find
Off Page SEO Checklist
• Find the backlinks of your competitors
• Submit Your content in High DA website with link to your website
• Setup and Optimise google my business
• verify Pinterest profile and add website rss feed, then create a board only for publishing your website images
• Create Social Media Presence, Social Bookmarking
Custom Search Codes
You can also use these Custom Search Codes to find out your website is indexed on google
inurl:yourwebsitelink
intitle:yourwebsitename/titlename
site: yourwebsitelink
Useful!
Thank You John